Please, don’t let US networks get any ideas: A Pakistan TV show gave away abandoned babies in a desperate move to win the Ramadan ratings war (yes, this is a real thing). The show Amaan Ramazan, sometimes referred to as “the Islamic Price Is Right,” awarded a pair of unwanted babies to two couples who couldn’t conceive.
Because of its religious beliefs, Pakistan condemns children born out of wedlock. Thus, thousands of children are
cast off, and in many cases, dumped in the garbage. According to reports, Chhipa Welfare Association, a Pakistani aid organization, is reportedly helping to secure abandoned babies to be given away on the show.
While it is quite common for TV shows to give away prizes during the “sweep season,” some say that Amaan Ramazan went too far to win this year’s Ramadan ratings war. Giveaways that did not incur public backlash include: ten motorcycles, home-theatre systems, laptops and washing machines.
Rich Muslims are encouraged to call the TV show and donate funds during the broadcasts. Others can call in to receive prizes ranging from plots of land to electronics.
Look, the idea of this TV show is not bad. But there has to be a better way to handle the situation of unwanted babies in Pakistan. Maybe keep off camera and provide more opportunities for Chhipa Welfare Association to connect more parents to abandoned kids.